MicroQuant needed a clean consistant look for all their white papers that would not only educate the reader, but also have the information displayed in a visually appealing way. Color, organization, formatting, visual guidance, and attention to detail are only some of the elements necessary for a beautifully designed white paper. The way you present the information is important, most people only skim for the most important information. So if the white paper is only text, and if it is not organized, the reader could miss most of what you are trying to convey. The style created for MicroQuant, consistant header and color, layout and design, is being used for every white paper they write.
Category: Advertisement Design